Category: Social Selling

The Anatomy of the Perfect Small Business Instagram Profile (Infographic)

With the number of social media users around the world approaching 3 billion, it’s now more important than ever to execute a solid social media strategy as a small business. If you want to stand out against your competitors and

Everything You Need To Know About Instagram Stories And How They Work

The article below was written by our friends at 99firms.com. If you are a new entrant and starting from scratch on Instagram, Stories can help you gain followers on the social media platform. This feature lets you share photos and

Sharing for Dollars: The “Sharing Economy” Business Model

Perhaps one of the most important lessons you learned in kindergarten was to share. And now, that life lesson takes on even more meaning if you’re an aspiring business owner. The sharing economy has made it possible to leap in

How to Create Clickable Social Cards in Seconds

Every successful marketer knows that creating great visual content is the key to high customer engagement and strong brand identity. This is why content creators everywhere are now using social cards rather than regular images to drive more traffic from

Should a gift to my client have our company logo?

For this post, I want to explore a more subtle, but important topic: should our client gift contain our company’s logo?

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