Everything You Need To Know About Instagram Stories And How They Work

The article below was written by our friends at 99firms.com.

If you are a new entrant and starting from scratch on Instagram, Stories can help you gain followers on the social media platform. This feature lets you share photos and videos effortlessly which disappear automatically after 24 hours.

If you do it right, you can easily boost your brand loyalty. The competition is significant, but the 300 million users that watch Stories daily can be a game-changer for any business.

How Does It Work?

  • Instagram Stories plays chronologically as you add content to it.
  • These Stories cannot be liked or commented on. All that users can do is see the content in the form of a slideshow.
  • You can make a Story interesting by adding emojis, text, stickers, and the like.
  • Instagram Stories provides analytics and you can easily track the number of views and other important details.
  • Your Stories can be viewed by anyone.

Its Ever-Rising Popularity

Instagram Stories gained a wide traction these days, all because:

  • They are easy to create. All you need to have is the right content and an eye for creativity.
  • They help you in engaging directly with your end users.
  • They disappear automatically after 24 hours.
  • They are a great way to launch products, collect feedback, conduct polls, and other activities.

With this in mind, let’s have a closer look at the infographic below related to Instagram Stories:

Click on the image to see the full infographic.

Brian Farrell is a coach, helping clients achieve their personal and professional goals. He's also the creator of the "QA2 Method". For more about Brian, visit bfarrell.com