Author Archives: Brian Farrell


About Brian Farrell

Brian Farrell is a sales leader, author and social seller.

How to become an industry disrupter [infographic]

From our friends at …

These days it seems like everyone “drives” around in a different way, whether it’s by traditional means, car sharing, ridesharing, or even scootering! And while it seems like these services came out of nowhere, they’re actually termed “industry disruptors” because they force an entire industry to change, much like Uber and Lyft forced the taxi industry to change.

In our infographic, we break down startups and their impact as an industry disruptor and transportation startup. We talk about how they have impacted three key industries: public transportation, taxi and limbo services, and of course, the automotive industry. (Think about Bird scooters, Car2Go, and other rideshare services for an example) And while some industries may not survive these creative periods that change how people view transportation, others turn to investing into it. For example, if you look at Toyota, they quickly adapted to the rideshare industry by investing in Uber and Grab to adapt, both of which received billions in funding overall. This is one takeaway we can grasp from these startups: learn to adapt and be flexible, and reconsider conventional wisdom to lead you to innovation!

Interview with Alec McGalliard, author of CARE to Lead

As a child, what did you want to do when you grew up?

I always wanted to be a fireman but after attending fire fighting training while serving in the U.S. Navy I quickly realized that wasn’t for me. I have immense admiration for firefighters.  

What was home like?

I grew up in a small town in western North Carolina and absolutely loved it- still do today. I live in Texas now but I miss the mountains, the fall colors and the smell of the mountain air every day. I am the middle child of three boys and I grew up mainly with my father and my grandmother (Nana, more on her later). We always had plenty to eat, clothes on our backs and a warm place to sleep so I feel very fortunate.   

“CARE to Lead” was recently published. What inspired you to write?

I take my role as a leader personally and I strive to be a better leader every day. I spent some time thinking about leadership successes and failures that I have been a part of and thought I could pass on some lessons I have learned to others in an effort to help them be better leaders.

Who or what has influenced your writing?

Reading my book you will see that I am just a normal person just trying to be a better leader so this answer is probably going to be cliche’. I was inspired by my grandmother (Nana), the late Kathleen Clarke McGalliard. She lived in the same county her entire life, had an eighth grade education and is still one of the most insightful and inspirational people I have ever met. She shared many life lessons and hilarious colloquial sayings (some fit to print, some not) but the one thing she always insisted on was that we treat people like we want to be treated- the Golden Rule. I strive to live my life by the Golden Rule and it is the basis for my book and the CARE Leadership Tools because I believe most people want the people they work for to use the tools.

Is there a message in your book you want readers to grasp?

Author Alec McGalliard, “CARE to Lead”

Yes- thanks for asking. 1. Living your life by the Golden Rule will lead to many more successes than failures, and you will feel good about how you treated people even in tough situations. 2. Leaders must set the example as there are few things more powerful than watching your organization’s leaders model the exact same behaviors they expect of you and few things more damaging when they don’t. 

Since this website is about sales & leadership, talk to us about some of your favorite blogs and websites you visit for information.

My favorite is the Leadership Freak because the messages are short and to the point. I wrote my book to be short and to the point as compared to other leadership books I have read. I also like Great Leadership- they recently had a really good article on the importance of organizational culture which is a passion of mine.   

Finally, any advice to writers just starting?

A couple of things: 1. I was so scared to put myself out there and doubted my ability to write a book. I overcame that (still a little scared) because of the passion and belief I have in the content of my book. 2. The most difficult part about writing the book was having to realize that there comes a point where you can’t make any more changes if you ever want to get the book published as I think of something every day I wish I would have added or changed. 

How can someone contact you for more information?



Facebook: @Mcgalliardconsulting

Twitter: @CARE_To_Lead

What is a Customer-Centric Company?

From our friends at Salesforce…

If you’re like many business people, you probably put a lot of time into thinking about your budget, about your company’s processes for developing its products and services, about your bottom line, about your marketing. But the thing is, if you lose sight of one very important essential, none of those other plans (or worries) for those topics will matter. 

               That essential, of course, is the customer. If your customers aren’t having a positive experience each and every day, then nothing you do to plan or project or think about your business on a day-to-day basis, or long term, are going matter. That then is why the plan of a customer-centric company has taken hold.

               This is a mindset, of course, but it is also about using data and feedback to continually adjust and refine how your customer experiences your company. A lot of that, of course, is influenced by technology. This graphic explains it.