After working for an international CPA firm Bert thought he knew it all so he moved 1,000 miles back home and started his own CPA firm from scratch in Missouri in 1978. Those first years were brutal but he learned from his mistakes and the firm was later named one of the “Digest 50” by CPA Digest as one of the top 50 most innovative firms in the nation. Since then he has been featured on the cover of Accounting Technology magazine and quoted in various national publications. Over the years he started separate firms to better serve clients in the areas of wealth management and payroll. Bert says “I always strive to hire those who care about others and are smarter than I am because I can learn from them and I want our clients to have the very best”.
In addition to professional accomplishments he has served on various civic, religious and charitable boards with a special emphasis on training the leaders of tomorrow. He was elected president of the Mo Association of Rural Education and still serves on the local public school board. Having raised four children Bert offers one last piece of advice. “Anyone who thinks they have all the answers should just raise another child.”
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The concluding piece in this 2-part series, read these tips to improve the performance and operation of your professional service practice. 6. Do a cost benefit analysis on media marketing. TV, radio & print are not dead but trends are …
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