Tag: media

Social Media is Like Fly Fishing

Social media has been compared to many different topics, such as baseball, high school, dating — even Ironman! Today, we add a comparison to fly-fishing. Fly-fishing is deceptively complex — what looks like a guy or girl flailing arms and fishing line around is really

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Social Media & B2B : Where Should We Start?

I was recently pitching to a potential B2B client and the guys said to me that of a few marketing companies they had spoken to, we were the only one that had such a focus online. I’m certainly not some

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