How To Track And Validate Website Sales Leads By Marketing Channel
Unless you validate and track your lead generation website’s conversions, you won’t be able to trust what it tells you. This guide explains how you can regain trust in your website.
Author: Matt Cannon
Matt Cannon is Director of Web Services at Straight North, an Internet marketing firm in Chicago that provides SEO, PPC and web design services. Cannon manages all web development activities to make sure that each project is applying current development standards and techniques.