Blog Archives

How do you optimize a YouTube video?

Posted on September 16, 2010 by Brian Farrell — No Comments ↓

Online video is today’s fastest growing media, and from what I’ve read, we spend more time watching video clips online than we do checking email. Below are tips and ideas I’ve gathered from articles, websites and my LinkedIn network on…

Tagged with: video search engine optimization, video seo, vseo, website video, website videos
Posted in Articles, Organic Marketing (SEO)

How to write a good meta description tag

Posted on July 6, 2010 by Brian Farrell — 4 Comments ↓

The meta description is a special tag placed within the source code of your webpages. It’s used by search engines and directories to help understand what your page is about. Sometimes, they’re also used as your “snippet” on the search…

Tagged with: description, how to, meta, optimization, Organic Marketing (SEO)
Posted in Articles, Organic Marketing (SEO)

Pay-Per-Click vs. Search Engine Optimization

Posted on June 24, 2010 by Brian Farrell — 1 Comment ↓

There are few websites online today that don’t crave more attention from search engines, more views and purchases from customers, and more inbound links from other sites. However, getting to the point of online rock stardom takes more than simply…

Tagged with: article, client, development, Marketing, Organic Marketing (SEO), ppc, strategy
Posted in Articles, Organic Marketing (SEO), Paid Marketing

Are Ranking Reports Useful?

Posted on May 12, 2010 by Brian Farrell — No Comments ↓

Late last month, I had an opportunity to present a client development seminar (2nd year in a row!) for the Memphis Bar Association’s annual Bench Bar Conference at the Sandestin Hotel. If you’ve never been to the northwest Florida gulf…

Tagged with: Client Development, memphis bar, Organic Marketing (SEO), ranking, rankings, report, seminar, speaking
Posted in Client Development, Organic Marketing (SEO), Speaking, Seminars and Events

Questions to Ask Before Buying SEO Services

Posted on January 31, 2010 by Brian Farrell — 5 Comments ↓

Securing the right search marketing agency for your law firm or other professional practice is challenging. Here are questions you should ask not only of yourself, but to potential search engine optimization (“seo”) consultants, before you sign on the dotted…

Tagged with: consultants, consulting, law firm marketing, Organic Marketing (SEO), search engine optimization
Posted in Organic Marketing (SEO), Small Business Websites