The concluding piece in this 2-part series, read these tips to improve the performance and operation of your professional service practice. 6. Do a cost benefit analysis on media marketing. TV, radio & print are not dead but trends are…

The first in a 2-part series, read these tips to improve the performance and operation of your professional service practice. 1. Forget the timeclock. Ask a client why they came to you and they won’t say to buy hours. Whatever…