As a business, the obvious overall goal is to make a sale. We provide mouth watering deals and free services to draw our customers into our business. We spend countless hours and money on developing an ecommerce website that makes…
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Monthly Archives: July 2011
But wait! There’s more!
What can dating teach us about marketing?
Most likely you can join me on the reminiscence of the trials and tribulations that we as humans call “dating.” For some, dating came naturally. For others, not so much. But through every new relationship, we seem to learn from…
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Turning free into fortune
Most people get into business because they want to make money. Yes, there are those who love their jobs enough that their reward of self accomplishment is their ever-lasting ambition. But at the end of the day, self accomplishment doesn’t…
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Customer or client?
Although many business owners use the words customer and client interchangeably, consider the following: customers lack loyalty. They may have bought from you, but if another business offers a better price or deal, the customer moves on. A client, on…
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