Monthly Archives: September 2010

Face to Face Networking Ideas

In today’s connected, social society, we focus heavily on our digital networking. But often, it’s traditional, face to face networking where business gets done. Here are a few ideas to help make your introductions and meetings powerful: Check your arrogance

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Posted in Networking

How do you optimize a YouTube video?

Online video is today’s fastest growing media, and from what I’ve read, we spend more time watching video clips online than we do checking email. Below are tips and ideas I’ve gathered from articles, websites and my LinkedIn network on

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Posted in Articles, Organic Marketing (SEO)

What’s missing from your personal branding statement?

Your personal branding statement, formerly known as your “elevator speech,” is often the only chance you have of making an impact on someone. The format is similar — you state what you do, what your service means to them and

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Posted in Marketing

How to write winning sales letters

Today’s sales letters aren’t mailed and are rarely handwritten. But, they’re often repurposed as paid search landing pages for lead generation. Writing sales letters is more art than science, but if you follow the five suggestions below, you’ll achieve greater

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Posted in Copywriting
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