In this quick copywriting tip, you’ll see how removing fluff words makes your copy stronger and more conversational. When dealing with fluff words, like my mom always said, “when in doubt, throw it out.” Get rid of the fluff and…
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Monthly Archives: March 2010
Are Fluff Words Ruining Your Sales Copy?
How to Optimize Your LinkedIn Profile
With more than 60 million members, LinkedIn has become the best resource for developing your professional network. It’s a great place to meet, post and find jobs, answer questions and join groups. Once you’ve created a basic profile, here are…
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Tagged with: how to, Linked In, linkedin, Networking, optimize
Posted in Linked In, Networking, Social Marketing
Posted in Linked In, Networking, Social Marketing
The Guiding Principle of Marketing
There is no secret formula for successful inbound (or outbound, if you dare) marketing, but there is one main, guiding principle – stay focused on your core competencies. Of course, expand as you see fit, but never forget the business…
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Tagged with: business marketing, idea, ideas, inbound marketing, Marketing
Posted in Marketing, Sales Skills
Posted in Marketing, Sales Skills
