Texas Marketing Seminars

I spoke before 40 attorneys in Fort Worth on using the Internet to find and attract new clients. This was the third time I presented to the Bar this year, and their membership continues to have an ever increasing appetite for marketing content. From there, I drove to Austin, and spoke at a networking event (and cocktail hour!) before a more intimate crowd.

Being lawyers, they focused on gathering facts, asking technical questions and taking notes. But the real discussion happened after the presentation, as I went from table to table. Discussions ranged from helping to control a tarnished online reputation to starting a new law firm. My advice to both: get a new website or blog up and running first, before doing anything else (your best defense is a good offense!). Create local profiles, engage in social marketing. Be part of the conversation instead of the topic.

These two events complete a successful 2009, where I presented search engine marketing seminars to a cumulative audience of more than 1,000 attorneys. I want to thank both the Tarrant County Bar Association in Fort Worth and Perry’s Steakhouse in Austin for their gracious hospitality.